Privacy Policy
1. Introduction
Shire Development & Marketing ("Shire," "we," "us," or "our") operates the website located at shiremktg.com (the "Site"). This Privacy Policy explains how we collect, use, disclose, and protect information about you when you visit our Site or contact us about our services. By using our Site, you agree to the collection and use of information in accordance with this policy.
2. Information We Collect
Information you provide directly: Name and email address (via contact forms or strategy call requests) Phone number (if provided) Business name and website URL Any other information you choose to include in a message to us Information collected automatically: IP address and approximate location Browser type and version Pages visited and time spent on the Site Referring URLs Device type and operating system Cookie identifiers and similar tracking data Information from third-party tools: We use third-party services including Google Analytics and Meta Pixel that may collect information about your activity on our Site and across the web. These services operate under their own privacy policies.
3. How We Use Your Information
We use the information we collect to: Respond to inquiries and schedule strategy calls Provide and improve our marketing services Send you information about our services if you have opted in Analyze how visitors use our Site to improve user experience Run targeted advertising campaigns (via Google and Meta platforms) Comply with legal obligations
4. Cookies and Tracking Technologies
We use cookies and similar tracking technologies to track activity on our Site and store certain information. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. Types of cookies we use: Essential cookies — required for the Site to function Analytics cookies — help us understand how visitors use the Site (e.g., Google Analytics) Marketing cookies — used to deliver relevant ads (e.g., Meta Pixel, Google Ads) You may opt out of analytics tracking at Google Analytics Opt-out and advertising tracking at YourAdChoices.
5. How We Share Your Information
We do not sell your personal information. We may share your information with: Service providers who assist in operating our website and business (e.g., email platforms, CRM tools, hosting providers), under confidentiality agreements Advertising platforms such as Google and Meta for the purpose of running ads (subject to your cookie preferences) Legal authorities if required by law, court order, or to protect the rights and safety of Shire or others We do not share your personal information with third parties for their own marketing purposes without your consent.
6. California Privacy Rights (CCPA / CPRA)
If you are a California resident, you have the following rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA): Right to Know — You may request information about the categories and specific pieces of personal information we have collected about you. Right to Delete — You may request that we delete personal information we have collected from you, subject to certain exceptions. Right to Correct — You may request that we correct inaccurate personal information we hold about you. Right to Opt Out — You may opt out of the sale or sharing of your personal information. We do not sell personal information, but we do share certain data with advertising platforms. To opt out, contact us using the information below. Right to Non-Discrimination — We will not discriminate against you for exercising any of your privacy rights. To submit a request, email us at hello@shiremktg.com with the subject line "California Privacy Request." We will respond within 45 days.
We recognize and honor Global Privacy Control (GPC) signals as opt-out requests where required by California law.
To appeal a declined privacy request, email hello@shiremktg.com with subject line 'Privacy Appeal.
7. CalOPPA Compliance
In accordance with the California Online Privacy Protection Act (CalOPPA): We agree to this Privacy Policy and will not change our practices in ways that affect previously collected information without notifying users. Users can visit our Site anonymously. Our Privacy Policy link is included in the footer of our website. Users are notified of any privacy policy changes on this page. Users can change their personal information by contacting us directly.
8. Data Retention
We retain personal information only as long as necessary to fulfill the purposes outlined in this policy, or as required by law. Contact form submissions are typically retained for up to 2 years. You may request deletion of your data at any time.
9. Data Security
We implement reasonable technical and organizational measures to protect your personal information from unauthorized access, use, or disclosure. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.
10. Third-Party Links
Our Site may contain links to third-party websites. We are not responsible for the privacy practices of those sites and encourage you to review their privacy policies.
11. Children's Privacy
Our Site is not directed to individuals under the age of 13. We do not knowingly collect personal information from children. If you believe we have inadvertently collected such information, please contact us so we can promptly delete it.
12. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of any changes by updating the "Last Updated" date at the top of this page. We encourage you to review this policy periodically.
13. Contact Us
If you have any questions about this Privacy Policy or wish to exercise your privacy rights, please contact us: Shire Development & Marketing Email: hello@shiremktg.com Website: shiremktg.com